Spotlight on Jersey Virago: Seattle's Fearless Fashion Innovator

Hey fashion enthusiasts! As the Editor-in-Chief of New Face Magazine, I'm always on the hunt for designers who push boundaries and redefine what it means to be bold in the industry. Back in May 2024, when the first season of OMG Fashun hit our screens, I tuned in and was immediately captivated by one standout talent: Jersey Virago. It was her episode that aired on May 13th focusing on "Sexual Wellness" where she not only competed but actually won, showcasing her wildly creative designs that left hosts Julia Fox and Law Roach in awe. Fast forward to now, in September 2024, and I'm still buzzing about her. She's one of the few Seattle-area designers who've truly made it big, breaking out from the Pacific Northwest scene into national spotlight. Let me tell you why she's got me (and hopefully you) hooked.

Jersey Virago on OMG Fashun

Jersey Virago isn't just a designer. She's a force. Based right here in Seattle, her eponymous brand specializes in wearable art, swimwear, and clothing tailored for those who embrace their inner "bad bitch." Her pieces blend innovation with functionality, creating statement items that scream confidence and individuality. Think edgy swimwear that doubles as art, or outfits that make you feel unstoppable. Jersey started in the local underground fashion shows and weeks, honing her craft before her big break. And let's not forget her earlier wins: her designs have graced America's Next Top Model Cycle 24, Vogue, and GQ, proving she's been turning heads for years.

What really struck me during her OMG Fashun appearance was her bravery. In a challenge where contestants had to reimagine and style white tees without a needle and thread, Jersey slayed it with her unique vision. She brought that Seattle grit: innovative, unapologetic, and full of personality. I remember thinking, "Wow, if every designer had this level of wild creativity and fearlessness, the fashion world would be infinitely more exciting!" Her win on the show wasn't just a fluke; it was a testament to her talent, leading to connections like stylist Briana Andalore and even features in music videos, such as Kehlani's "After Hours."

Jersey Virago's winning look on episode 3 of OMG Fashun

In a city known more for tech giants and rainy days than high fashion, Jersey stands out as a beacon for aspiring creators. She's proof that with enough boldness, you can turn local roots into global impact. Whether you're scrolling her Instagram (where she's got hundreds of thousands of followers sharing her DIY terrors and behind-the-scenes magic) or checking out her TikTok for fashion inspo, her energy is infectious.

If you're craving pieces that make a statement, head over to jerseyvirago.com and snag something from her collection. Jersey Virago is on the rise, and I can't wait to see what she conquers next. Keep slaying, Jersey! You're inspiring us all to embrace our inner bad bitches!

What do you think of Jersey's designs? Drop your thoughts in the comments below. Until next time, stay fabulous!