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NEW FACES. TIMELESS STYLE. MODERN REBELS. ALL HEART. NO RULES.
CULTURE


Tyrice Knight: From Lakeland to the League, and Nowhere Near Finished
Tyrice Knight knew he was different from the start. His first NFL jersey didn’t belong to a superstar or a hometown favorite. It had his name on it.


The Long Game: How Elijah Arroyo Turned Setbacks Into His Playbook for Success
Long before Elijah Arroyo was a tight end for the Seattle Seahawks, before he wore The U across his chest in Miami, before the cameras and the combine, he was just a boy with a dream and a question that mattered more than anything else in the world.


NFL Fashion: Where Style Meets the Game
It’s not just about the game. It is about the drip. NFL players are redefining pre-game fashion with outfits that make headlines almost as much as their on-field performances. Think oversized hoodies from Amiri, custom Bottega Veneta, and Louis Vuitton monogrammed everything. The mix of luxury, streetwear, and personal flair has made these athletes major influencers in the style scene, setting trends that resonate far beyond sports.


2025 VMAs Snubs: Do We Even Care Anymore? TikTok's Got the Real Vibes
Do we really care anymore? TikTok’s serving up artists who bleed lyrics, cry over chords, and actually chat with fans like humans, not holograms. We saw Benson Boone go from bedroom ballads to sold-out arenas, fans riding the wave every step. What happened to that raw vibe? The era of real engagement?


Doechii Is Not Arriving. She’s Already Crowned.
Doechii isn’t just rising. She’s erupting. From Grammy wins and Glastonbury stages to fashion front rows and unapologetic activism, the self-proclaimed Swamp Princess is redefining what it means to be a modern superstar.


Ugh, As If! 'Clueless' Turns 30 with a Beverly Hills Suite That’s Totally Cher
Celebrate 30 years of Clueless in full glam with L’Ermitage Beverly Hills’ new Cher-inspired hotel suite, complete with a Bloomingdale’s fashion closet, nostalgic movie moments, and luxe perks. Available now through September 1st.
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